With no warning, Seattle's 107.7 The End has undergone a radical format flip. Yesterday, December 18 at noon, The End listeners were treated to R.E.M.'s "It's The End Of The World As We Know It." "That's the first song The End played back in 1991," said KNDD station manager Phil Manning. "It's the perfect song to start a new era as we reclaim the music and attitude of The End that Seattle has known for over a decade." Music from the station's rich Alternative heritage will once again play a prominent role in programming, as will influential bands like The Clash, Pixies, Violent Femmes, and more. New music will continue to be an important part of the End's playlist, but the emphasis will be placed on the best Alternative music of all time - new and old.
"The End will again be the musically adventurous station it once was," said Manning. " We're done with tight playlists and are going to surprise people. That's what Alternative radio should be." Finally!!!!!! We can only hope that these aggressive programming moves will rub off on the rest of the format. In addition, The End will show respect for the music and it's audience by not allowing Deejays to talk over the beginnings or end of songs and they'll always tell you what songs and bands they're playing.
Phil Manning was nice enough to give us the first two hours of the new programming so you can get a taste of what exactly is happening in Seattle. Who's next?
R.E.M. - "It's The End Of The World As We Know It"
Radiohead - "Karma Police"
Nirvana - "Lithium"
Rancid - "Red Hot Moon"
The Cure - "Just Like Heaven"
Nine Inch Nails - "Head Like A Hole"
Offspring - "Hit That"
Pearl Jam - "Corduroy"
Clash - "I Fought The Law"
Everclear - "Heartspark Dollar Sign"
Audioslave - "Like A Stone"
Garbage - "Stupid Girl"
Alice In Chains - "No Excuses"
Rage Against The Machine - "Guerilla Radio"
Violent Femmes "Gone Daddy Gone"
The Strokes - "12:51"
Butthole Surfers - "Pepper"
Silverchair - "Tomorrow"
Death Cab For Cutie - "The New Year"
The Smiths - "How Soon Is Now?"
The White Stripes - "Dead Leaves And The Dirty Ground"
Soundgarden - "The Day I Tried To Live"
Coldplay - "Clocks"
311 - "Come Original"