Big ups to XFM for documenting the release celebration for Welsh rappers Goldie Lookin Chain and their new single "Your Mother's Got A Penis" in London's West End today. The band had asked fans to congregate in Leicester Square, Central London at 1:00 pm today for what the band described as “A little jaunt around Soho”. The rally featured fans dressed as the rappers in track suits and faux gold bling, along with GLC-inspired vehicles like a shoddy A-Team van and a Burberry check Vauxhall Astra. Over 300 fans, members of the press and bemused members of the public showed up.
Following on the heels of UK acts the Streets and Dizzee Rascal, can GLC and their "Cult of Chav" make a ripple in the states? For those looking for a reference they can understand, Chav is the name given to quasi-violent UK soccer hooligans who wear the iconic Burberry plaid when going out. They get banned from most bars purely for their clothes and are the equivalent to an Aberzombie/rounded baseball brim wearing fratboy in the states. The GLC somewhat embrace this lifestyle and glorify it, albeit a tamer Beastie Boys-esque homage. The "Jerry Spinger-ification" of the UK in full effect!
A novelty white boy rap act from Wales, how can you resist?