You got your blog jumping off, StatCounter popping and what not. AdSense even put a spindly knot in your pocket. But there are big fish in the water now, namely Steve Rifkind, inventor of the street team, signer of the Wu-Tang, and now, blogger. It's a resumé that allows him to title a post "Steve Accepts His Lifetime Achievement Award" and have it not be his mom handing him a laundry basket. Of course, it's not all platinum plaques and framed achievements. Sometimes, like now, he'll just casually announce a new Wu album and sit there basking in his own Rifkindness. No big deal.