You've got to hand it to Sub Pop. They've maintained a killer roster, have continued to crank out vinyl at a reasonable cost, and have now started selling MP3 albums from their catalog. The Seattle indie opened up their MP3 shop last week, which now includes around 200 titles or so.
According to cnet, they're currently charging $9.90 per album and are not offering single track downloads as of yet. The MP3s are formatted at 192kpbs, so audiophiles might get a bit pissy, but for the rest of us, that is totally kickass.
Their lil' download store is something to keep an eye on, especially as they begin to possibly place out of print and rare albums online. Nicely done Sub Pop!