Man, it's been an integrated marketing kind of day, but this time it's for a very good reason. Dangerbird Records, Urban Outfitter and Filter Magazine have teamed up to release a limited edition compilation to benefit the Pablove Foundation - an organization started by Dangerbird co-ownder Jeff Castelaz in honor of his son Pablo, who is currently battling Cancer.
Pablo was diagnosed with Wilms' Tumor, a form of cancer that rears its ugly head in children typically aged two to five (Pablo just turned 5 earlier this summer). He has developed cancer on both of his kidneys, something no parent ever wants to hear. Jeff, his wife Jo Ann and Pablo's brother Grady have all joined together to not only help get this kiddo back to 100%, but also spend time online keeping friends and family updated on his progress via the PABLOg - which, if you take the time to read, you will find out that today is Pablo's first of 11 scheduled radiation treatments.
The compilation, entitled Give, Listen, Help is a limited edition, double-disc set, and will be sold exclusively at Urban Outfitters stores beginning October 1st. It is filled with unreleased or exclusive tracks (including live versions and remixes), including a brand new (and thusly rare) Garbage song that was recorded specifically for this release. Other artists who have contributed to the cause include Radiohead, Jack Johnson, Oasis, Bloc Party, CSS, Decemberists, The Faint, Of Montreal and others. There are 16 artists on the first disc who have given royalty-free tracks so that, as Jeff put it, "we can use their music to beat the hell out of cancer."
The second disc includes every artist on Dangerbird Records. Lending a personal touch to the record (as if it needed more of one), "These bands have seen Pablo grow up. They've heard him speaking his first group of words. They've looked on as he took his first steps. Pablo's been in the studio with Peter Walker / Eulogies many many times. He was in the studio a few times when Silversun Pickups were recording their album Carnavas. (One funny story is that he hit a MUTE button the mixing desk when no one was looking, and after P and I left, they spent hours trying to fix the 'no sound' problem.) For a few weeks back in 2006, La Rocca had contemplated shooting a black and white portrait of curly-headed Pablo for the cover of their debut album (the idea was nixed cos we all thought it might look too close to the Boy album cover by their Dublin forbears U2). Hrishikesh from The One AM Radio has babysat Pablo, and spent dozens of hours with our family. And with his rifle range ear muffs, he's seen most of the artists on the label play live (I usually take him and Grady to sound checks). I am humbled by the powerful the love and support we've received from our home team. I know that this would be the case no matter who in our large Dangerbird family needed help. It's just the way we roll. We've got each other's backs."
The Pablove Foundation will receive every penny after minor manufacturing costs are paid for and go directly to Wilms' Tumor research and treatment at Childrens Hospital Los Angeles' Saban Research Institute. They will also support programs, playrooms and activities at the soft tumor unit at CHLA, the location of Pablo's current treatments. There is also a donation page set up on the Pablove Foundation website, where you can send a few bucks through Paypal or a credit card. In return, they will hook you up with a Pablove bracelet as a thank you, which can also be your daily reminder that there are people out there working hard to help children recover from illnesses such as Wilms' Tumor.