The panty-twisting over music videos on YouTube has made its way across the pond — as of today YouTube UK will begin removing all premium music videos from the site following a dispute with the Performing Rights Society (PRS).
According to NME, the PRS (the organization that represents music publishers) has been pushing for better compensation for artists whose videos appear on the site. Sound familiar? In the end, it seems that the deal PRS was after was out of the question for YouTube, so the site decided to simply remove the videos.
Steve Porter, head of the PRS, said he was “outraged, shocked and disappointed” by the move and said it harmed both music fans and artists, urging YouTube chiefs to reconsider.
Walker suggested that a compromise could be reached, though, saying: “We feel we are so far apart that we have to remove content while we continue to negotiate with the PRS.”
French suggested that the Performing Rights Society should not be penalised for what he said was YouTube’s inability to generate sufficient advertising rates to pass on.
“It’s not the music industry’s fault that YouTube’s business model doesn’t stack up,” he said. “The model doesn’t support paying the current PRS rates let alone the payment to artists, because they cannot command high enough advertising rates.
“Because sites like YouTube are built off the back of user generated content, and have a storied past of allowing ‘illegal’ content to be viewed – brands are resistant to pay premium advertising rates.”
Looks like no matter what side of the ocean you’re on, YouTube can’t do anything right these days. We would feel sorry for them, except that they’re owned by Google. And probably worth like a ka-trillion dollars.