Come April 18th, the NBA post-season packs bigger endorsements and more courtside celebrities to fill the seats at the ESPY Awards. Time out! Did TNT just take the air out of ESPN’s balls by casting Jamie Foxx and Justin Timberlake for the promo ads? These two men of soul have previously hosted ESPY Awards specials to rave reviews doing classic riffs on players of all sport.
The ads on ESPN tend to be a bit smarter, and wittier plugging in the anchormen (and women) into the mix. TNT’s just stepping their game up. Nice job Ted Turner! Oh, and that song playing in the background of the ad, that’s JT and Jamie’s new one with T.I. Listen to “Winner” below, then hit the jump to see the cool advertisement.