Drake Instagrams First Picture of Merch

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Drake’s record label/lifestyle brand October’s Very Own keeps getting deeper into the fashion game. According to the rapper’s Instagram, the merch for his upcoming “Would You Like A Tour?” with the Weeknd in the UK will feature an OVO varsity-style jacket appropriately made in collaboration with fellow Canadians Roots. Simply dubbed the “OVO x Roots 2014 Tour Jacket,” those in Toronto can grab the jacket on February 15th at the Toronto Roots store at 100 Bloor Street West.

POSTED February 10, 2014 2:27PM IN STYLE NEWS TAGS: ,

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