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Acne's Pre-Fall '14 Lookbook Is Creeping Us out, but We Kinda Like It

Acne just released their menswear pre-fall collection and it's as crisp and covetable as anything you would expect. Standouts include perfectly cut t-shirts, sweatshirts, and ribbed sweaters emblazoned with "I Want More" and "You First," furry loafers, and a clean AF white moleskine suit. Also notable is the insanely creepy video they've put up onto their site to accompany the clothes. Made up of a series of unfocused, off center shots of their runway show, the film burns with that specific, degraded VHS gleam. The deliberate fuzziness coupled with a conspicuous lack of soundtrack is an almost perverse combination. We don't know whether Acne is intentionally evoking that particular brand of video horror emblematized by Cronenberg, the Chicago WGN-TV hack, or The Ring video (watch at ur own risk), but regardless, we're scared and we like it.



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Acne's Pre-Fall '14 Lookbook Is Creeping Us out, but We Kinda Like It