Back when OVO released its spring lookbook, we dubbed it Neo-Juicy Couture. For fall, though, Drake's collective seems to be stepping down from the cozy-craze, instead intensifying its focus on graphic tees and sweatshirts. There's still at least one velour-y sweatsuit look in the mix (because once you go cozy it's really, really difficult to ever truly go back), but there's markedly less gear to snuggle up in this time around. Drop date is still TBD, but scroll through the full lookbook on the OVO blog, now.
October 15, 2015