Chance The Rapper Is The Star Of This New H&M X Kenzo Campaign Advert

“I’m very good at pretending I read a lot.”

September 22, 2016

Chance The Rapper is the star of this new teaser clip for H&M's collaboration with Kenzo. In the ad, which can be seen above, Chance discusses his love of movies, as well as his work with kids in his hometown of Chicago. He also lets slip that any ideas you might have about him reading a lot of books are false. "In all honesty, I haven't read a book since when I was, like, in high school," he admits. "I'm very good at pretending like I read a lot, but I don't really know anything."

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Of course Coloring Book, Chance's 2016 mixtape, features references to J.K. Rowling's Harry Potter series and he also namechecked Ta-Nehisi Coates on Joey Purp's "Girls @" this summer. Maybe The Philosopher's Stone was that book in high school.

As GQ notes, Chance is joined in the H&M x Kenzo campaign by Iman, Vietnamese rapper Suboi, Rosario Dawson, Japanese musican Ryuichi Sakamoto, Chloë Sevigny, and teen climate change activist Xiuhtezcatl Martinez. Check out the teaser clip above.

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Chance The Rapper Is The Star Of This New H&M X Kenzo Campaign Advert