Omar Apollo watches over the city in his new video for “Unbothered”

Omar Apollo has been steadily crafting his homegrown soul since he began gaining an impressive SoundCloud following about a year ago. This week, the Northern Indiana-based artist shared a new music video for a breezy track titled "Unbothered." The Kevin Lombardo-directed video depicts Apollo perched above New York City, offering his ode to apathy and inviting a crew of friends to join him. Check the video out above.