XXBC and Marcus Paul Join Forces for Storm Copenhagen’s 20th Anniversary

Sweatsuit couture goes global.

August 05, 2014


When XXBC, the NYC-based brand known for making the sweatsuit cool again, gets together with Marcus Paul, the stylist that gets Pusha T and Lebron James ready for the cameras, in honor of Storm Copenhagen’s 20th Anniversary, pure fashion goodness obviously ensues. For the past two decades, Storm Copenhagen has been leading the Denmark fashion scene with conceptual designer collections and exclusive stock. With Storm's ever increasing international presence, it only made sense that the creative minds of Alex Lee and Will Thompson, the two stylish dudes behind XXBC, and Marcus would join together to celebrate the birthday of the conceptual retail space.

The collection includes a limited run of one-of-a-kind sweatshirts made out of signature deadstock fabrics and vintage prints. As if one cozy sweatshirt wasn't enough to get you to grab your credit card, each piece comes in a specially designed box that can be used to store, well, whatever the hell you want. The XXBC x Marcus Paul collaboration drops on the Storm Copenhagen site on August 6th and is sure to cater to all your high-end sweatshirt needs. Check out some looks from the collection below.



Posted: August 05, 2014
XXBC and Marcus Paul Join Forces for Storm Copenhagen’s 20th Anniversary