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Alter Launches Text-to-Buy Site

February 01, 2010


As if Alter weren't content to bore a hole in our wallets with two store locations in Greenpoint, Brooklyn—one for the girls at 140 Franklin street and another down the street at 109—they've launched a service that makes it possible to re-up your closet with the tip-tap of a text message. The new m-commerce site offers a smart edit of Alter goodies including leather holsters, fingerless gloves and spiffy vintage bowties, and they're celebrating online mobility tomorrow evening with neighbors Kill Devil Hill. Details after the jump.


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Alter Launches Text-to-Buy Site