même is a young label aimed at a young audience: their first collection's lookbook is aimed at clothes-wearers up to age 10, and its simple black and white designs prize the comfort kids need. The lookbook only features boys, but the clothes are unisex—all the better to be shared with siblings of all genders. Hypebeast reports that the line will donate 10% of every purchase to a non-profit dedicated to helping children who've suffered trauma, Art With Heart. Get a glimpse of the lookbook below, click over to même's site to see the full run of images, and stay tuned for the new gear to hit their webshop.
January 15, 2015