The aesthetic and idea for the shop, which opens tonight, came from producer Venus X's NYC upbringing, and immersion in the fashion culture created by Pat Fields and Trash & Vaudeville, Kim's Video, ANewYorkThing and Vampire Freaks. Over email with The FADER, Venus explained, "I've watched pretty much all of those stores close in the last few years because of real estate development/inflation, lack of creative direction and maybe for some the time just came to turn down the lights."
The new PLANET X shop also draws inspiration from the producer's time in Japan's Harajuku and Shibuya neighborhoods, where stores have a dense, concentrated approach to stock. Venus X and the GHE20G0TH1K team "built the store by hand, hand picked every item in it, the pieces range from $10-$1000 and have come from cities all over the world," she said.
The store will carry GHE20G0TH1K's first-ever merch line and DIMINISH, a streetwear brand from Shanghai. There will also be merchandise from ancillary NYC institutions like Know Wave and NON available, alongside one-off collabs with designers and artists. "Every week we plan on adding new merchandise," Venus X writes,"so you'll have to come through to check out the new inventory!
Planet X is located at 448 Jefferson Street #29 in Brooklyn. It is open Monday-Thursday by appointment only, Friday 1-8pm, Saturday 1-8pm, and Sunday 1-7pm. Preview the clothes they'll carry below.