Snapchat Criticized For “Yellowface” Lens
The lens has already been taken out of circulation.
.@Snapchat wanna tell me why u thought this yellowface was ok?? pic.twitter.com/sgpW4AFPsE
— grace (@tequilafunrise) August 9, 2016
On Wednesday, some social media users criticized Snapchat for a filter lens that gave users an anime-like face, with many people claiming that it was "racist" or gave users "yellowface." The company told The Guardian the filter is "anime inspired" and that it would not be going back into circulation. Snapchat also claimed that “Lenses are meant to be playful and never to offend.”
Snapchat was widely panned in April for a special 4/20 filter that gave users blackface. A rep for Snapchat did not immedietely return a request for comment.
Hey @Snapchat what's with continually creating #racist filters targeting Asians? #snapchat #racism #wtf pic.twitter.com/5faI1ptTt0
— Maggie Roque (@mhroque) August 9, 2016
Why do I get the feeling snapchat is being racist again pic.twitter.com/gWYxRU4Z99
— AFKaymook (@k_mukai) August 9, 2016