Yung Jake is a maker of many things, and one of those things is rap music. Today, the emoji-collagist and curator of digital experiences dropped off the visuals for his latest, "Off Top," an Auto-Tune anthem released under the alias Beer Jimmy. The concept is pretty straightforward—Jake in a field, Jake in a tree, Jake sitting on some weird orb things, two different Jakes in a tree—but it's well executed. "Made a couple hundred thousand on my laptop," Jake tells us. When the camera pans down right after, he's literally standing on his laptop.
October 21, 2016