Yasiin Bey in Louis Vuitton, Muhammad Ali Commercials

July 31, 2012



Louis Vuitton’s Muhammad Ali campaign continues with two new commercials, very aptly titled "Word" and "Dream." Starring Yasiin Bey, once known as Mos Def, and visual artist Neils Shoe Meulman, the clips evoke the dramatic power of the young heavyweight everyone remembers. Set in a dark boxing ring, the rapper/actor dresses like Ali, moves like Ali and talks like Ali, reciting just a few of the former champs now legendary words. It's quite inspiring, but be forewarned, also a little haunting. Both commercials are directed by Stuart McIntyre of Stream Films, and will hopefully reach television screens very soon. (Via High Snobiety)

Yasiin Bey in Louis Vuitton, Muhammad Ali Commercials