I reaaally love Future of What—the softness of lead singer Blair's voice and her band's somewhat unambitious synth-pop style make for songs that comfort their own sadness. They're a Brooklyn group, but "The Rainbowed Air" was shot first-person in a place that's vaguely upstate, filmed mostly behind a car's wheel. It's got the vibe of a day when nobody had work and they were just like, "Let's go film a video?"—and that's a very real feeling to somewhat like me, who often feels trapped in the city. You can leave; there are escapes. It's okay to care about something that isn't even there. (Stereogum premiered this video a few months back, but the band just reuploaded it today. Their debut LP, Pro Dreams, is still in the pipeline somewhere.)
Watch Future of What’s “The Rainbowed Air” and Feel Better
Brooklyn band Future of What’s “The Rainbowed Air” is a sweet song that comforts its own sadness.
May 08, 2014