UPDATE 2/13/15 2:55 p.m.: Billboard reports that If You're Reading This It's Too Late is most likely set to top the Billboard 200 next week; their projections for the weekend are currently as high as 400,000 copies by Sunday night.
Holy shit. Drake's If You're Reading This It's Too Late has literally been out for maybe 13 hours total, and it looks like it's doing big numbers already. Hits Daily Double reports that the tape is projected to sell a whopping 500,000 copies over the course of the coming weekend, which is, to borrow a meme-able turn of phrase, huge if true. How this'll affect next week's Billboard charts is yet to be seen, but either way—salute, Drizzy.
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