adidas Originals unveiled the release plans for Kanye West’s Yeezy Boost 350 today: they arrive Saturday, but naturally this is a meticulously-plotted process, so you need to plan ahead. Here’s what you need to do to get a pair of Kanye’s latest.
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That’s the only way to determine when you access the app for reservations.
The adidas Confirmed app will launch on Thursday, June 25.
The launch time will be staggered by time zone. The app will allow you to reserve a pair ahead of time.
If you succeed in getting a reservation:
You can pick up your new shoes this Saturday at a time and location designated by the app.
If you don’t, there’s still hope:
13 adidas stores will hold an in-store lottery to award the Boost to lucky winners. To enter the lottery, you have to sign up in-store by the end of the day on Wednesday. Winners will be announced Friday. To enter the lottery, head to adidas outlets in:
California: South Coast Plaza, Westfield San Francisco Centre
Florida: Aventura Mall, Miami Beach, The Florida Mall, Westfield Brandon
Georgia: Lenox Square
Maryland: Westfield Annapolis
Nevada: Las Vegas Strip
New Jersey: Cherry Hill Mall, Westfield Garden State Plaza
New York: Roosevelt Field
Texas: Houston Galleria
As a last resort, you can try getting your kicks on Saturday at www.adidas.com/kanye.