The New York Times reports today that publishing company Condé Nast has bought Pitchfork Media for an undisclosed sum.
Fred Santarpia, Condé Nast’s chief digital officer, suggested in a press release that the move provides the company with “a stand-alone music publication with a strong editorial voice.” In addition, he told the Times that Pitchfork comes with “a very passionate audience of millennial males.”
Ryan Schreiber, Pitchfork’s founder and chief executive, addressed the acquisition in a statement. “Pitchfork is incredibly fortunate to have found in Condé Nast a team of people who share our commitment to editorial excellence,” he noted. “Their belief in what we do, combined with their additional expertise and resources, will allow us to extend our coverage of the artists and stories that shape the music landscape on every platform.”
According to The Times, “the acquisition will take immediate effect.”