Who's the superstar that's going to make soccer popular in the United States? Pelé? Nope. David Beckham? Nuh-uh. The guy who co-produced “Bubble Butt?” Yes. God, yes. Diplo and a group of investors have bought a minority stake Arizona United, a team based in Phoenix. Diplo released a statement through the team:
“I’ve been really fortunate to travel all over the world and experience different cultures through music. Wherever I am, Jamaica, Spain, England, China, etc., soccer is a social constant. I wanted to figure out a way to get involved with the game and team sports so when Arizona United presented itself, I immediately jumped at the opportunity. I see soccer the same way I see music, as a connective tissue linking the world’s cultures.”
In terms of expanding your investment portfolio and building your brand, Diplo, this move's a slam dunk!