Drake Stars In T-Mobile’s “Hotline Bling”-Themed Super Bowl Commercial

At least one Twitter user is immediately ready to abandon Verizon.

February 02, 2016

Phones provide "Hotline Bling" with a title and a hook, so it's no surprise that cell phone companies are excited about the track's advertising possibilities. A new T-Mobile commercial surfaced today that incorporates Drake, his crossover smash, and its video—the clip that launched 1,000 memes. The ad will run this Sunday during the Super Bowl.

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The ad promptly caused one Twitter user to declare "im switching okay @verizon fuck you," at which point the Verizon Support Twitter account started tweeting at her in the hope of keeping her on their network. Check out the tweets below.

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Drake Stars In T-Mobile’s “Hotline Bling”-Themed Super Bowl Commercial