Soulja Boy took to Twitter earlier this month to announce that he had just inked a $400 million deal, leaving many wondering what company was putting up that kind of money. The five-year endorsement deal is very real and was confirmed today by World Poker Fund Holdings, a publicly traded gaming company that hosts CelebrityWorld.com.
In a statement released today, World Poker Fund Holdings announced the deal, and said that they were influenced by "the recent success of Nas, Sean “Diddy” Combs and 50 Cent’s investment and ambassador brand deals with technology and consumer products like Ciroc and Vitamin Water."
"I invest in things I understand. I enjoy music, and of course gaming," Soulja Boy says in the statement. "With regards to World Poker Fund, I believe in its strategy, its team, the vision, and management’s ability to target its financial goals.” Soulja Boy will be using his social media presence to help promote the company's gaming assets and an "in-flight gaming" platform.