After sharing the video for her "Love" single in February, Lana Del Rey has officially announced the title of her upcoming Lust For Life album with a new teaser video. In the bewitching clip, Lana lives inside the "H" of the Hollywood sign and gives a monologue about the upcoming project. “There’s no place I’d rather be than smack dab in the middle of Hollyweird making this record for you,” she says at the end of the video.
In a recent interview with BBC Radio 2, the singer said her new project would be "more socially aware" than her previous records. "I started out thinking that the whole record was gonna have a sort of a ’50s-’60s feeling, kind of some kind of Shangri-Las, early Joan Baez influences," She said. "But I don’t know, as the climate kept on getting more heated politically, I found lyrically everything was just directed towards that."