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7 Designers Doing Something Gloriously Different With Denim

Go against the grain.

August 24, 2017

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Denim is such a familiar fashion staple that it's easy to forget that it's a fabric with endless possibilities. That's why we've rounded up some ultra cool brands that are working with it from every angle — we're talking apparel that ranges from head to toe, light wash to dark wash, and even heavy-duty distressed to delicate transparent.


If you're ready for your jeans-and-t-shirt look to get a lot more interesting, keep scrolling.

1. Phlemuns

Phlemuns has taught us that denim frays can go beyond the hem of your jeans. The brand masterfully incorporates this textural element on the seams of corsets, tops — like the one Mary J is modeling above — jackets, and dresses as well. Shop the Beyoncé- and Solange-approved label here.

2. Y/Project

Y/Project is known for generously manipulating size and proportion — check out the outsized roll-ups pictured above. If you're seeking out denim that can't be missed, shop here.

3. Miaou

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This brand is known for making jeans that are universally flattering, in under-utilized prints, such as pinstripe and plaid. If you wanna be hugged in all right places, shop Miaou.

4. Faustine Steinmetz

Have you heard of hand-sculpted denim? How about transparent denim? Faustine Steinmetz is a brand like no other, so don't hesitate to cop here.

5. Ashley Rowe

Come thru denim turtleneck! Ashley Rowe is the brand that works exclusively works with denim and canvas, proving that these familiar fabrics are much more versatile than we normally give them credit for. Shop here.


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Although they often work with common silhouettes, B SIDES opts for superb distressing and patchwork on their apparel. Try a twist on the denim skirt trend by going midi, instead of mini, here.

7. 69

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69 is the unisex brand that specializes in perfectly billowy denim pants, jumpsuits, and outerwear. Their jeans look like they're more comfortable than sweats, and available here.

7 Designers Doing Something Gloriously Different With Denim