The pace at which Compton rapper Roddy Ricch has transformed street-level success and high-profile cosigns into commercial superstardom has been not just impressive, but a strong signal of a significant artist in the making. This year, he's been nominated for three Grammys thanks to standout features on Nipsey Hussle's “Racks in the Middle" and Mustard's "Ballin." Just yesterday, Billboard announced that his debut album Please Excuse Me For Being Antisocial would bow at No. 1 on the Hot 100 with 101,000 copies sold. Welcome to the Ricch Era.
His profile is as big as it's ever been, and Roddy Ricch credits the constant hard work for not blowing up and burning out. "A steady incline is the best thing," he told The FADER's Lawrence Burney during a recent interview at our New York City office. "You never wanna rise to the top too fast in anything." His quiet maturity was on display over the 19-minute conversation — topics covered include the new album, his slain friend Nipsey Hussle, when he plans to leave music behind, and much more.
Watch it in full at the top of the page.