Video: CFCF, “Exercise #3 (Building)

June 11, 2012


In our FADER #79 story, CFCF, bka Mike Silver, explains that he found inspiration in the much maligned Brutalist architecture of the ’60s and ’70s for his Exercises EP, but video director Adam Beck explained, "We were quite keen to do something that paired well with the future-retro images that had influenced his music. The architecture of these buildings reflected a grandly imagined future that already felt dated, as if the world never bothered to catch up to these concepts of what the future could look like." Beck apparently used Lois Lowry's required reading young-adult classic, The Giver, as a reference, making it pretty clear which side of the utopia/dystopia argument he's on when it comes to Brutalism.

Video: CFCF, “Exercise #3 (Building)