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Get A Glimpse Of Hood By Air’s Killer Spring Presentation at Pitti Uomo

At last!

January 14, 2015

After the high-octane trilogy of Ego, Super Ego, and Id, we've been anxiously awaiting Hood By Air's presentation at Pitti Uomo 2015 today. The first images are just starting to trickle in via social media, and we already see the HBA hallmarks: models of both sexes, wonderfully strange beauty looks (long blonde eyelashes, fire-engine red dye jobs), lots of leather, and a packed house. It's slightly more colorful and playful than any HBA we've seen before, but retains the futuristic vibe that has come to define the brand. We've rounded up some of our favorite images and videos below. For more, read FADER's Emilie Friedlander's Social Anxiety essay on last season's HBA show.

Finale at @hoodbyair #Pitti
A video posted by i-D (@id_magazine) on
@hoodbyair take their business to Florence #Pitti
A photo posted by i-D (@id_magazine) on
@hoodbyair show is about to start......stay tuned! @pittiuomo
A photo posted by @vfiles on
#hba #firenze #hoodbyair
Un video pubblicato da Matteo Falcone (@matteo_falcone) in data:
#hoodbyair 15AW at Pitti Uomo, amazing!!👏👏👏
A video posted by Ray Cheung (@tokyocoolhunter) on
#HoodByAir #BHA #pittiuomo #mensstyle
A photo posted by Eric Jennings (@ejny) on
#madness at #hoodbyair for #PittiUomo87 in a vid by @guaizine www.guaizine.com #fashion #moda #menstyle
A video posted by GUAIZINE Official Account (@guaizine) on
Opening #hoodbyair #pittiuomo #florence #fw15 #menswear
A video posted by Marco Lau (@marco0424) on
Finale #hoodbyair #pittiuomo #florence #fw15 #menswear
A video posted by Marco Lau (@marco0424) on

Lead Image: Slaven Vlasic / Getty Images

Get A Glimpse Of Hood By Air’s Killer Spring Presentation at Pitti Uomo