Pharrell Becomes Part Owner Of G-Star Raw

Though the real news might be that dye job.

February 09, 2016

Adding to last month's acquisition of Billionaire Boy's Club, Pharrell Williams continues on his business endeavors by becoming the new co-owner of Dutch denim aficionado brand, G-Star Raw. The first collaboration between the two came 3 years ago by way of "Raw For The Oceans" a joint fashion conservation effort that took ocean pollution waste and transformed it into sustainable apparel. In a statement from G-Star, the company writes that Pharrell will be involved "on many creative levels, from collections, to advertising and business strategy." Pharrell also tweeted out the following picture, confirming his new position.

ADVERTISEMENT
Pharrell Becomes Part Owner Of G-Star Raw