On Tuesday, Pepsi released an ad featuring Kendall Jenner joining a protest-like march and giving a soda to a group of stern police officers. Elle titled a critique of the commercial, "Pepsi and Kendall Jenner Co-opt the Resistance to Sell You Soda." Twitter collectively felt the same. Read some of the better responses and reactions below.
hey guys i just got back from getting a tattoo of the Federalist logo shaking hands with the Pepsi logo what'd I miss?— Dan Ozzi (@danozzi) April 4, 2017
if you opened your third eye you would see the kendall ad is about how white women collude with the police state— deaux (@dstfelix) April 4, 2017
Y'all gonna sit here and act like MLK Jr. and Michael Jackson didn't end the LA Riots with a can of Pepsi, a catwalk, and a blonde wig?— Ashley C. Ford (@iSmashFizzle) April 4, 2017
that Pepsi ad is really dystopian. Disney-fies resistance. whitewashes and commodifies protest. wow there's a lot to unpack there.— JuanPa (@jpbrammer) April 4, 2017