Filmed in Jamaica and premiered yesterday on BET's 106 & Park, the new video for "Man Down" follows a simple altercation, turned into a real sticky situation. This means Rihanna's riding bikes and doing laundry, then come nightfall, lord have mercy, living as a criminal under a waterfall, draped in tatty crochet-couture. On Monday, Rihanna tweeted a hashtag mood-board to introduce the clip, calling it, "#Gritty #GULLY #Emotional #JAMRock." How much do you think Vita Coco paid for Rihanna to sip their product at 1:45? Do you think the man who machetes open a real green coconut for her just thirty seconds later got paid at all? Are you thirsty for some coconut water right now?
June 01, 2011