Memphis rapper-turned-producer-turned-rapper Lil Lody built his career making massive, growling hits forJeezy, Wayne and Gunplay. He still produces, particularly with Memphis rappers, but it seems that at this his true passion is rapping. An he's a proficient rapper, shining brightest of pained tracks like "Foul." 19-track The Theory is fun to listen to but also easy to forget; I found myself wishing Lody had produced at least a few of the tracks himself, my mind wandering to his production on Zed Zilla's Time 2 Eat tape from a few months back. Lody has said in interviews that rapping was his first love, but I'd argue that production is his true gift.
Highlights: Infectious "Run Them Bands." The drawling bitterness of "Foul."
WTF: The tape's last track, out of nowhere, is a totally thematically dissonant, sexed-up R&B track by producer/singer Young KT. Nice.