In Wifisfuneral's new music video for "Hell On Earth," premiering today on The FADER, the rapper lives in a version of our world where the grass is red and the sky a dingy blue, but violence still exists. It's both slightly off-kilter and all too real, much like the track itself, a broadcast from the Poltergeist TV dimension where the shows are spectral, yet grounded in a troubling earthly reality.
Over email, Wifisfuneral described "Hell On Earth" as the genesis of his latest release When Hell Falls. "After the outro [on his last project Black Heart Revenge] is supposed to be 'Hell On Earth.' It's a more conscious standpoint of getting to know me as a person and what I'm thinking. That was the spark of the consciousness of When Hell Falls itself. Nasser [the director] sat down and listened to the song and saw all these red vibrant colors. As far as the last scene, we were just looking at the video and realized that something was just missing something. It's a representation of looking at yourself from the outside and reflecting. It's karma basically coming and biting you in the eye with a bullet to the head."
Wifisfuneral's new project When Hell Falls is out now. Buy it on iTunes here.
Thumbnail photo by Nasser Boulaich