Dua Lipa battles her alter ego in the “IDGAF” video

Dua Lipa's "IDGAF" video captures the all too relatable battle between feeling confident and fending off crippling self-doubt. The bright, stylized visual is directed by Henry Scholfield, who has worked with the British pop singer on her previous videos including last year's game-changing "New Rules."

A statement quoted by Billboad sees Dua explain the video thusly: “This video is about your stronger and weaker side fighting with each other only to realize that self-love is what will help you overcome any negativity that comes your way.”

"IDGAF" is taken from Dua Lipa's self-titled 2017 debut album.