Kanye West is the creative director of the first PornHub Awards

The show will feature a Spike Jonze-directed video for his new collaboration with Lil Pump titled “I Love It.”

September 06, 2018
Kanye West is the creative director of the first PornHub Awards Jamie McCarthy / Getty Images

The rumors are true: Kanye West, along with Willo Perron, will creative direct this year's inaugural PornHub Awards. The show will stream on PornHub in VR tonight starting at 8PM PST. At the year 6918-themed event, West will debut a new song with Lil Pump called "I Love It," and a Spike Jonze-directed video.

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Teyana Taylor, Young MA, Blackbear, and Dana Dentata will each perform live at the ceremony. Costumes will be provided by YEEZY, while the "alien sex toy" award statuettes will be designed by West himself. Merch from the event, including DONDA-designed YEEZY blanks, will be available for purchase on PornHub and YEEZY Supply.

Kanye West is the creative director of the first PornHub Awards