Photos courtesy of emjay, JAYPEGG, phraa, Young Miko [left to right]
Latin music is more global than ever.
With the continued cultural centrality of superstars like Bad Bunny, Karol G (who made history as the first Latina to headline Coachella), and the enduring icon status of Shakira, non-Spanish speakers are increasingly tapping into the diverse music of Latin America; According to Luminate’s 2026 midyear report, music streams for Spanish-language music has risen to 9.4 percent of music consumption in the US while music in English has dipped to a new low of 87.1 percent. That means that almost 1 in 10 song streams in the US this year belongs to music in Spanish.
Latin Music means much more than merely music sung in Spanish or Portuguese. It encompasses the sounds and cultures of countries across Latin America, Spain, and the US. Under the Latin label, there’s Música Mexicana, which in itself comprises Mexican subgenres like Mariachi music and Corridos, and Latin urban music, which includes Reggaeton, Latin trap, and Latin hip-hop. There’s emerging movements happening within Latin music like Mexico’s rising alternative scene, Reggaeton Mexa, and a new wave of Reggaeton coming from Chile. That's to say nothing of the global genres permeating the Latin space like hyperpop, house, and R&B
The FADER is highlighting 20 Latin artists scene that you should start listening to now.