In June, Yaya Bey released Remember Your North Star, the full-length follow-up to her 2020 breakthrough LP, Madison Tapes, and her subsequent 2021 EP, The Things I Can’t Take With Me. She’s now shared a self-directed music video for “big daddy ya,” which sits third on the new album’s tracklist and is the fourth of its 18 songs to receive an autonomous visual treatment.
“big daddy ya” is a slick self-acceptance anthem set to a an ultra-smooth instrumental, and the new video projects a similar cool confidence. Bey switches outfits across seamless cuts as effortlessly as she switches flows, schooling us on the importance of being comfortable in our own skin. In a statement shared with The FADER, however, she says her quest for total inner peace is far from complete.
“We all have our unique balance of feminine and masculine energy, and sometimes it can be an intense journey finding your relationship to that — one that isn’t performative,” she writes. “This video is me on that journey in a way. But I’m still very much figuring it out.”
Watch the video above and listen to Remember Your North Star below.