OVO's secret weapon spent the past four years finding himself. Now, he’s ready to talk about it.
Hint: Working On Excellence
"Absolutely no one has a voice like Sia's," he says.
Or at least iPhone users aren't.
According to artists, tastemakers, and weed-loving weirdos.
OMI's "Cheerleader" was always a jam, but now it's found new life and breaking streaming records.
The 19-year-old rapper begins to build on the buzz of "White Iverson" with a song inspired by A$AP Yams.
Name a rap star. Kanye West, Drake, Jay Z, Nicki Minaj, Lil Wayne—they've all shown up over Vinylz beats.
Our favorite musicians who've come down for good.
The Memphis rapper's made an auto-tune heavy remix of Jeremih's omnipresent hit.
Snootie Wild celebrates Go Mode release day with a big remix.
Snootie Wild preps his Go Mode EP with an aspirational new single
The follow-up to Snootie's buzz-building "Yayo" hasn't yet gotten the shine it deserves, but maybe this new video will renew interest ahead of his label debut.
Memphis' Snootie Wild (signed to Yo Gotti's CMG label) recruits K Camp for less-is-more hi-haters anthem "Made Me."