Pharrell Williams has launched his own festival. Something In The Water will take place in his hometown of Virginia Beach and will feature performances from Migos, Travis Scott, SZA, and Pharrell himself.
The event, described as a "multi-day music festival and cultural experience" in a press release, is due to take place on April 26-28. Other artists confirmed to appear across the weekend include: Dave Matthews Band, Missy Elliott, J Balvin, Janelle Monae, Lil Uzi Vert, Diplo, Anderson .Paak & The Free Nationals, Pusha T, Kaytranada, A$AP Ferg, Jhené Aiko, Rosalía, and Maggie Rogers,
The line-up is rounded out by Mac DeMarco, Masego, Virgil Abloh, DRAM, Leikeli47, Jaden Smith, Radiant Children, and John-Robert. In addition to musical performances, "moments with Deepak Chopra and Geoffrey Canada" are promised alongside "a Pop-Up Church Service and TRAP Karaoke."
Tickets for Something In The Water go on sale on March 8 at 12 p.m. via the festival's official website.