Travis Scott’s latest collaboration is with.... Reese’s Puffs?

A collectors box of Cactus Jack breakfast cereal will set you back $50.

June 25, 2019
Travis Scott’s latest collaboration is with.... Reese’s Puffs? Travis Scott performs onstage at SOMETHING IN THE WATER - Day 2 on April 27, 2019 in Virginia Beach City.   Brian Ach/Getty

Travis Scott who *checks notes* is a big fan of Reese's Puffs cereal has collaborated with the brand on an exclusive collection of Cactus Jack boxes. Each box costs $50, meaning you may not have money left over for milk, and will be sold via TravisScott.com from Tuesday, June 25. High Snobiety also reports that Scott will hold a pop-up event in Paris for the launch.

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Scott is no stranger to working with brands, having teamed up with Nike for a range of Cactus Jack Air Jordan 1s earlier this year. His collaborations also extend to music, having recently jumped on Young Thug's "The London" alongside J. Cole.


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Travis Scott’s latest collaboration is with.... Reese’s Puffs? Reese's Puffs / Travis Scott
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Travis Scott’s latest collaboration is with.... Reese’s Puffs?