Big K.R.I.T. has an album on the way. Since departing from Def Jam in 2016, he's released only two full-length projects: 2017's 4eva is a Mighty Long Time and 2019's K.R.I.T. Iz Here. But the long-independent Mississippi rapper shared news of a new project in a Tuesday Instagram post with the cryptic hashtag #DRDD, a possible reference to the new record's title.
Today, he shared "So Cool," a new single that appears to be a sample of the forthcoming LP. In classic K.R.I.T. form, he sing-raps soulfully over a funky beat replete with pocket drumming a mellow synth, and tasteful horns.
The track is under two minutes long, but it comes with a four-minute music video set in a newsroom, where K.R.I.T., Trinidad James, and fellow MS native Akeem Ali engage in one-upmanship in a fight for the anchor seat after Atlanta radio DJ Wally Sparks tells them its theirs for the taking, as long as they "stay cool."
Watch it above, and see K.R.I.T.'s Instagram album announcement below.